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THE EXCLUSIVE BLOG -Soleternity The Legendary Producer

Rappers: Opportunity

If you find yourself to be elevated above something like this, you probably are. There is an online battle going on at Rapmusic.com called the Grand Royal Battle. Theres a couple grand cash for prizes. Its a good way to hone your skills, if you need to. Theres only about 8 slots left. Tell them I sent you. Go to www.rapmusic.com, click on “forums” and check out the “GRB” forum at the top for more information.


Happy Thanksgiving

Whats good?? One love to everyone who reads this. I know theres a lot of up & coming producers, artists, fans, business associates, friends, family who read this. One love. I wouldn’t be shit without you.

I’m gonna take this opportunity to say how thankful I am to have my family and friends. I wouldn’t dare do shout outs because I would hate myself if I forgot anyone’s name. You know who you are. You know if you’ve touched my life in a positive way. It means the world to me. I have nothing but love for you guys. I do every and anything I can for you guys. Anything you need, just let a playa know!!

Outside of that, I want to take this opportunity to express my excitement about ‘09. We all have so much to look forward too. I’m not a New Years type of guy, I live every day as if it were my last. Whether its Jan 1st or September 30th, I’m thankful to be here and to have the opportunity to live. And its an incredible blessing to be able to make music to support myself. Ain’t nothing commercial about me, and yet through my underground mentality and style, I have still been accepted and received. For that, I am in debt to the world and society forever. The only thing separating me from that crazy musician you see on Sunset Blvd, is that I’ve been blessed with great family, friends, and influential people that have guided me in the right direction.

I’ve got so much great music coming out soon. I aim for the ceiling. And I won’t quit until I peak. I continue to evolve and grow every time I sit in my studio. This life is a blessing. One love.


FRB

F.ast R.andom B.log

Its Monday Morning, I just read my daily dose of hip hop news, and I’ve got some things to say. But first, I want to let it be known that my column “The Producer’s Perspective” will be continuing at livefromthefrontline.com. I just wrote the introductory article yesterday and it will be debuting soon.

I’m about to be extremely tied up over the holidays, so I’m making sure I’ll have some beats to drop on you guys over the next few weeks. Stay tuned. I’ve been concocting some potent plagues in the form of instrumental music.

Then, of course, there is the Brotherly Love album entitled “The Sequel”–www.brotherlylovethesequel.com. Hard copies and Itunes coming soon. Digital download through CDbaby or paypal available now!! We will be refacing and redesigning the website when the hard copies and Itunes distribution are all the way ready.

Plus, we’ve been working hard on it for years, now McGill Original Films is ready to release “The Hustle House” within the next few weeks. The first season is a classic. There will be a custom website and distribution hub set up for this online, check back in a few.

Our company STTS ENT has a lot of great things lined up for ‘09, including what I’m most excited about, which is spotlighting some of our charitable and philanthropic ventures, as well as those of others.

Now… I just read this at AHH.com. Maybe I just have a bad taste in my mouth because I hated his new album. But Kanye is becoming less and less digestable. Kanye West on his love of Hip-Hop: “I don’t even listen to rap. My apartment is too nice to litsen to rap in.” How eloquently said. After much thought, I think I agree with Kanye that he is, indeed, the Michael Jordan of music.

TI Video testifying: are people really mad that he’s testifying in his friend’s honor, or are they more upset in the same way they were upset over Rick Ross being a C.O.–its bad (but to most, forgivable) to be a C.O., but its unforgivable to lie about it in our faces (especially when the only reason you’re lying is to take money from consumers who buy into your image). I’m not hating on illusions or spectacles–we all are at the mercy of how people perceive us; if you can convince us you’re somenthing that you’re not, more power to you. But if you get caught? Get ready.

Does T.I. have anti-snitch lyrics? I don’t know. Is he getting an incredibly light sentence? Yes. This guy was reprimanded for coercing prison guards to allow him to shoot a music video in jail without the knowledge or consent of the prison while he was serving time in connection to a different offense. Now, magically, the judge waves his wand of forgiveness and understanding to a convicted felon? I’m not criticizing T.I. for getting the guns, for shooting the vid, or for anything else he’s done. We do what we do to survive and provide. I’ll never hate on anyone for that. But… he got caught. More than once. Most recently, right before an appearance on a B.E.T. award show. What type of example is this setting for the kids? Kids: don’t get caught.

Now, with all that being said, I want to see T.I. continue to make music and entertain. Congratulations to him on all of the success he’s had this year. Admirable. Lets hope none of us have to face the legal situation he’s facing right now.

While I’m rambling on, where is Em’s album? Where is Detox? Why is 50 cent still calling on Scott Storch to lace his singles? Theres a much more financially responsible hit-maker right here, buddy. I’m coming for my spot and my respect. Give it or have it be taken subtly with great skill.

Ludacris “MVP” song is cool. Its worth mentioning. Its no “Boom” by Royce, but its a refreshing cut to end 2008…its pretty simple, but its got that FEEL. That vintage raw soul to it. <3 Primo. I wouldn’t mention this unless it was raw.

Outside of that, I just can’t ride to the new music that has been coming out. I scroll through the Hip Hop Game audio column, but every artist’s name has at least a few negative associations in my brain from previous listening experiences. I’m finding that the only names I’m clicking on are new ones, which is often a let down as well. If its not Royce, Em, TI (sometimes), Nas (sometimes), Jay (becoming increasingly more rare), or a few other select names, I must be convinced to even take the time to listen. Theres a few names, though, that if I see associated with a song, I’m clickin!! Illmind, Dj Hitek, Alchemist. Thats all I can think of for right now. Theres others, but ehhh…. They’re not on the cutting edge

The radio is wack…The club is cool right now, I like that fast Euro-Hop style. The whole fashion conglomerate of Punk/Hip Hop/Rock/Pop will fade with the quickness…We will all laugh at rocking scarfs in the summer, just give it a few months.

Wheres the new music out of ATL? Is Slim of 112 the only one dropping right now?

To conclude, heres a little treat if you read this far: I’m remixing Ludacris “Release Therapy.” Soleternity & Ludacris: “A Theraputic Release” coming soon


Brotherly Love on Rapmusic.com Front Page

Check out Brotherly Love Interview Part 1 on the frontpage of Rapmusic.com!!!! Big props to The Business aka Mr. LA for the interview, and Rapmusic.com for giving us a spotlight.


Rapmusic Exclusive Interview: Brotherly Love pt1

Interview conducted by The Business aka Mr.LA for Rapmusic.comVideo created and produced by McGill Original Films. Filmed @ STTS ENT Headquarters in LA

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Transcript for Brotherly Love Interview with Rapmusic.com (Part 1)

(The Business/Rapmusic.com) Yo, its The Business AKA Mr. LA, doing this straight for Rapmusic.com. I’m here with Brotherly Love, they’re about to talk about their album, we’re about to chop it up and find out whats up with them for the artists spotlight for Rapmusic.com.

(Big Meezy) Whatup? Brotherly Love. Big Meezy.

(Soleternity) Brotherly Love baby, Soleternity. One Love To Rapmusic.com. One Love to The Business aka Mr LA, lets get it.

(Big Meezy) Mr LA lets get it

(The Business/Rapmusic.com) We’re gonna get into the album, its the freshest thing out, let me know about the project, what you guys put into it. I know y’all put your heart and soul into what y’all do, so let the people know what it took to develop that.

(Big Meezy) Blood, sweat, and tears. Ain’t shit changed but the weather. Formulated/Executive Produced by Soleternity & Big Mountain, Produced and Arranged by Soleternity, A&R by Brotherly Love. We did the formulating and the diagonistics and definetly pain and love all up in it. The Sequel. Brotherlylovethesequel.com

(Soleternity) Brotherlylovethesequel.com You know realistically, estimated, it took about a month to make this album, because every project we do leads into the next one. We’re many projects deep not only as a compnay but also as artists. We put out the Double Mixtape Classic in 2007, we came back in 2008 with The Prologue, now we’re back with The Sequel, you know what I mean. Don’t forget about that secret Retail Ready that we’ve been working on for years. Thats coming out as well.

(Big Meezy) Yeah because a lot of you brothers out there, y’all niggas on these internets you know what I mean, studying nigga’s ingrediants and taking nigga’s philosophy and game. Man, its enough for everybody you know what I’m saying. So make it a motion picture instead of a local matinee. Y’all know what Soleternity do, over a million downloads, its not a game. And you know Big Mountain, I get it all directions living out my suitcase state to state. Hey, Its The Sequel.

(The Business/Rapmusic.com) So y’all touched base on y’all company, let ‘em know who you been working with, let ‘em know the big names thats out there because thats what people like to hear. They like to hear the big names, even with the little ones, you know everybody gotta get up in the game. Let ‘em know who you’re working with, about the company, how you’re coming up.

(Soleternity) You know I don’t want to dwell on it too much you know, but we’ve worked with a variety of projects, we’ve been very blessed to work with a lot of great artists. You know we wanna send one love to DJ Rip and the How Bout It Movement, we played a big role in The Best of 2pac and The Outlawz Best of, which was voted the number one hottest mixtape of the summer in The Source ‘06. We handled the majority of the production on Bone Crusher “Release The Beast” that was also ‘06, you know from Atlanta to LA we’ve been very blessed, you know. As a company, we work with people from The Streets To The Suites because thats what we specialize in and thats why we’re Streets To The Suites Ent. One person could become an overnight success and another person could need a career reface the next day when they’re on top of the world, so we’re just about making great music and the passion behind it.

(Big Meezy) Yeah thats right, we got Adina Howard, we got Young Buck, we got Outlawz, we got Bishop of Crunk, we got Lil Scrappy, we got Khujo Goodie, we got Youngbloodz Sean Paul and J-Bo. You feel me. On the production and the business. Ain’t no freelancing. [We are] getting money with all these niggas, for real. Ain’t no group hopping, studio hopping. Real authentics and not synthetics, you already know how it is. Brotherlylovethesequel.com

(The Business/Rapmusic.com) Get back into this video y’all were just showing me. Lets talk about that. You got a little movie thing going on, little episodes going on on youtube, getting mad hits, you know, everybody’s looking at y’all performing live, getting into the hustle, y’all giving ‘em a first eye view perspective of it, you know, talk about it man.

(Big Meezy) Thats the “Hustle House.” How do you make it in the industry when theres no American Idol or P.Diddy. Formulated by Soleternity and Big Meezy. Directed and Edited by Young Spielberg. And its the real ingrediant of the life of real hustlers. We do this for a living. Seven days a week. Mixing, editing, mastering, consulting, artist development, A&R, production, it don’t stop. In “Hustle House” I am one of the actors and Brotherly Love member Big Meezy, and Soleternity, also an independent actor. We got “Hustle House,” we got the exclusive videos from Young Spielberg, What up Loch and City Block and all the associates who participated. [We Got] the #1 Video right now – Put Your Money In The Air, the independent single, from The Sequel.

(Soleternity) That was beautifully said, but let me add just one thing. We’re here with Mr. LA, we’re live in Hollywood baby, we’re coming for you. We have the “Hustle House.” We are ready to distribute that. Youtube.com/McGillOriginalFilms. I encourage you to come check out some of our previous work, which my partner just broke down for us so eloquently. Hustling in the music business–this is what we do. This is how we survive, this is how we provide for ourselves, and this is how we provide for our families. We documented that.

(Big Meezy) Brotherlylovethesequel.com where you can get it. Ha-ha!

(The Business/Rapmusic.com) Yeah man, you touched on it, we here, we in LA man, Hollywood up the block, hows that man, y’all down here, you got every single club thats popping out here, y’all out here man, making moves, tell ‘em about that, about what being in LA does for you and your hustle.

(Soleternity) Man thats a great question man. I’ll say one thing, LA is the land of opportunity out here, we’ve been pursuing it, you know, you’ve seen us do our thing throughout the different youtube videos and things like that, but it always gets greater later as long as you put in the hard work thats necessary right now and build a foundation. We’ve been thankful to do that through Big Meezy, through Soleternity, through McGill Original Films, you know, we’ve been able to build that foundation. We got so many projects and tricks up our sleeve right now, you know, just be ready to be highly entertained.

(Big Meezy) Streets To The Suites, McGill Original Films. Listen, rapping, thats a small ingrediant to our multimedia. We are entrepeaneurs, philanthropists, community redevelopment, community re-engineering. We get it on all aspects. Black and white, what’s over 500 pounds? So we deal with the social issues, we’re litigators, we’re part of boards, we’ve created our own Non-profit, get with us–Men of Wisdom–spiritual upliftment and restoring the faith. We’re creating projects and programs for young men to participate in the skills of making music. Young Spielberg is creating his authentic program. So its not a game. We ain’t in Hollywood club hopping, jumping on nigga’s dicks and all this. We creating worldly branding, worldly influence, with a lot of discipline and love.

(The Business/Rapmusic.com) Mad respect for that, you know. You gotta show respect to people doing things, you know, everybody in the game now just want to get they money, jump up, grab a couple bitches, get their lambourghini, and go back to their mansion. Y’all talking about non-profits, you know, talking about helping the kids, you know, thats what we wanna hear.

(Big Meezy) Yeah we really wanna hear it like that, you know what I’m saying, because the world is so at an urgency of collapsing, based on fraud and the mentality of man, confusion. Brotherly Love stands for royalty within our heart, loyalty within our movement, and we leave no room for error. Again we’re the 3-piece with no biscuits no fries. You got Young Spielberg, McGill Original Films, you got Soleternity and the Sol House, you got Big Mountain, motion picture with it. Blessings. We count our blessings and not our problems over here. Streets to the suites. We want y’all to know that. Brotherlylovethesequel.com.


Loch Wierdest Wierdo Video

Song Prod By Soleternity


Brotherly Love The Sequel Press Release

Copy & Paste This To Blogs/Websites!!

—For Immediate Release November 7th 2008—

Can Black People and White People Work Together In Every Day Society?

Before we begin, lets acknowledge that diversity and multi-cultural relations have improved tremendously from past conditions. In modern society, we have multi-racial families (we now have a multi-racial president), multi-racial workplaces, multi-racial schools, etc. But do we actually want to work together? Does it benefit us to do so, or is it just a symbol of social evolution?

Let new hip hop group Brotherly Love be exhibit A. Big Meezy and Soleternity (Brotherly Love) teamed up in 2005 to form STTS ENT, which is now a multimedia specialty production company, covering everything from album production, mixing, mastering, promotions, visual media including music videos, and corporate consulting.

“We are living proof that black and white can come together with a common goal and achieve the highest level of success, not only as artists, but as philanthropists and mentors of the community,” says member Big Meezy.

Doing business in LA and Atlanta, Big Meezy and Soleternity have provided various independent and major label clients with services, resources, creativity, and new direction. Clients include Adina Howard, Bone Crusher, Young Nobel of The Outlawz, Young Buck, Lil Scrappy, and many more. Utilizing their own refined skills, they now are infiltrating the industry from a new angle: releasing their own creative albums and media.

Brotherly Love’s first retail offering, “The Sequel” is the group’s heavyweight main event for the night, after an impressive opening lightweight round (Brotherly Love’s free mixtape/sampler “The Prologue”). Coupled with a simple, effective marketing strategy (see www.brotherlylovethesequel.com), the album has allowed the group to enjoy a new level of influence and success.

“We are in a time of new guidance, new leadership, new direction. The Sequel is exactly that” comments other group member Soleternity.

The Sequel was produced and mixed by Soleternity. Executive Produced by Big Meezy and Soleternity. Album artwork was designed by McGill Original Films. The album can be purchased/previewed at www.brotherlylovethesequel.com where fans can also find Brotherly Love’s music video for single “Put Your Money In The Air” and a behind-the-scenes video showing Brotherly Love recording The Sequel. Album samplers and track previews are available at the site as well.

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